Bowling for Business: The Business of Being Thankful

Dec 3, 2009 | Bowling for Business, Business Tips, Marketing Plan, Relationship Marketing

The Business of Being Thankful

This column appeared on RimoftheWorld.net on November 22, 2009.

Several years ago, my mother-in-law decided to make life easier on herself by preparing the turkey on Christmas Eve. That way, she would be able to slice and store it in broth so she could just re-heat it and relax on Christmas Day. But while she was resting the roasted bird on the oven door so she could get a firmer grip, the weight of the turkey broke the door, spilling 25 pounds of white and dark meat and a gallon of drippings all over her newly mopped floor.

She and my father-in-law spent the better part of Christmas Eve cleaning turkey grease out of the hinges and off of the slick linoleum. They jerry-rigged the door and saved as much of the meat as they could, grateful that the rest of the family was taking care of the side dishes.

But, the next day, while my husband was carrying five pounds of mashed potatoes to the car, he inexplicably dropped the Crock-pot on our tile entryway. The crack that emanated from the broken pot and mess was audible to the entire neighborhood, including both of our dogs, who scurried to the scene to lick up as much as they could before being pelted with throw pillows, slippers and car keys.

Despite the mishaps, we somehow survived the holidays that year, instant mashed potatoes and inevitable surges in blood pressure. And, in the end, we realized that what mattered most hadn’t changed. We were safe, healthy and had a lot to be thankful for.

This holiday season, I encourage you to take time from your business, and in your business, to focus on what really matters. If you feel more like Ebenezer Scrooge than Tiny Tim, let me take this opportunity to help you remember that, no matter the condition of your business, there are still plenty of things to appreciate.

If Business is Bad, take comfort in the fact that you are not alone. According to poll results released on May 4, 2008, by CBS News and the New York Times, “America’s view of the condition of the national economy has never been bleaker.” And that was 18 months ago…when the unemployment rate was lower and Circuit City was still in the black! So why would I suggest we should remain thankful, nonetheless?

I think American Author Napoleon Hill said it best: “The strongest oak tree of the forest is not the one that is protected from the storm and hidden from the sun. It’s the one that stands in the open where it is compelled to struggle for its existence against the winds and rains and the scorching sun.”

If Business is So-So, no matter how small your profit margin, then take solace in the fact that you remain in the fortunate minority. According to a report by the SBA Office of Advocacy, 14,300 small business owners in America declared bankruptcy in the first quarter of 2009. If you weren’t among them, then pat yourself on the back. Though you might feel like you’re hanging onto the roots of a blade of grass on the edge of the world, try to be thankful that you have anything to hang on to at all.

English Football Coach and former player Steve McClaren summarized the reason we can look forward with hope in tough times, “I survived ultimate failure. Now I fear nothing.” Remember, also, that even Genghis Khan lost some early battles.

If Business is Good, then prepare for greatness. If you are kicking business butt in a bad economy, imagine what you will be able to achieve when economic conditions improve.

Instead of passively taking it all in, leverage your position to stimulate the local economy. Take a tip from Benjamin Franklin, who encouraged his contemporaries to do well by doing good, often noting that “he is ill clothed that is bare of virtue.”

Express your gratitude for business success by

  • Creating jobs
  • Mentoring a new business owner
  • Purchasing locally made products
  • And, most importantly, using your super powers for good instead of evil.

Until next week, I’m thankful to be Bowling for Business.