You might wonder just how much trouble an unprepared entrepreneur can get himself or herself into when it comes to advertising. You might be surprised.
Category: Twitter
Bowling for Business: When it comes to social media, what qualifies as TMI?
We are all constantly faced with decisions about what to share and what to withhold from our various online contacts, connections, followers and friends. Is Google+ the answer to our prayers or another way to sacrifice our privacy at the altar of electronic transparency?
Bowling for Business: Share and Share Alike
Online and in the real world, you should listen as much as you talk—carefully considering the receiver before sharing any message. This is especially important since Google has recently re-calibrated algorithms to weigh interaction in addition to quantity of raw content to rank search results. Although the X-Robots that crawl across programming code can’t subjectively evaluate content, they now calculate the value of posts and associated authors based on how people respond to them.
Bowling for Business: Top 11 Marketing Tips for 2011
When it comes to business, I find it easier to establish innovative objectives. So please allow me a departure from my usual column-format to share what I believe to be the top 11 marketing strategies for the New Year.
Bowling for Business: How Not to Suck at Social Media
Please allow a departure from my regular column format this week. At risk of offending, I would like to share tips intended to keep you from missing the mark in your efforts to engage in social media.
Bowling for Business: How to Succeed in Business by Really Trying
By networking, I mean more than attending mixers or posting status updates on Facebook. Real networking involves investing yourself in the lives of those around you. Only this kind of venture will produce dividends in business as well as life. But don’t take it from me. Some of the best business minds in the world agree.
Bowling for Business: Lurk Alive
by Kathy Bowling This column first appeared on RimoftheWorld.net on October 12, 2009. Our house is such a cluttered mess, walking from the living room to the kitchen is like navigating landmines on the Mekong Delta. Between the dog toys, shoes, old homework papers and abandoned board games strewn across the floor, I’m lucky if…
Bowling for Business: Everything but the Kitchen Link
The Top 10 Steps to Use LinkedIn for Business This column first appeared on RIMOFTHEWORLD.net on 10-05-09 I’m often on the Internet for work. Really…it’s for work. So it isn’t my fault that I was so engrossed in posting to social media accounts last week that I failed to wake up my 13-year-old daughter for…
Bowling for Business: Getting My Tweet Wet
This column first appeared on 9-21-09 at RIMOFTHEWORLD.net When it comes to games of chance, I’ve never been particularly lucky. In fact, I can probably count the number of times I’ve won contests on one hand. So it isn’t difficult recalling the win that meant the most. I was just five years old. My favorite…
Bowling for Business: The Internet Imperative
This column first appeared on RimoftheWorld.net on August 31, 2009 My first experience as an entrepreneur dates back to 1974, when my best friend, Lori, and I opened a lemonade stand. Typical, I know. But our approach was not. You see; we lived on a pretty quiet street in Englewood, Colorado. After our first two…
Mountain Marketing Group 