(This column first appeared on June 19, 2011.) For the past two years, we have bitten the financial bullet in order to buy annual passes to Disneyland for family Christmas gifts. Selecting the handy dandy interest-free monthly installment option, we don't buy the...
Social Media
Bowling for Business: Lighten Up
(This column first appeared on RIMOFTHEWORLD.net on May 24, 2011.) http://www.youtube.com/watch?v=lOGix9Ht1Gs&feature=player_embedded My husband and I have a standing breakfast date on Saturday mornings. So I usually try to show a little effort by running a comb...
Bowling for Business: The Running Woman
(This column first appeared on RIMOFTHEWORLD.net on April 25, 2011.) I can't fathom there exists an exercise more torturous than running. I've always felt this way. In fact, the only time I ever cheated in school was because of the sport. When I was in third grade, my...
Bowling for Business: I Advertise, Therefore I Am
(This column first appeared on RIMOFTHEWORLD.net on March 28, 2011.) Last week in the restroom at Costco, I managed to activate the automatic soap dispenser, which efficiently delivered one gallon of foam onto my waiting hands. But, as is typical, despite flailing my...
Bowling for Business: Marketing Lessons from Oscar
(This column first appeared on RIMOFTHEWORLD.net on February 28, 2011.) By the time you read this column, the 2011 Academy Awards will be history. And while the events that unfold at each Oscar ceremony don't affect most of us personally, there is much we can learn...
Bowling for Business: Pushing Past the Papaya
(This column first appeared on RIMOFTHEWORLD.net on January 17, 2011. I couldn't have been better prepared for our stint on Supermarket Sweep than I was on the morning the cable game show taped in 1991. My teammate, Donna, and I had brushed up on trivia and even...
Bowling for Business: Top 11 Marketing Tips for 2011
This column first appeared on RIMOFTHEWORLD.net on December 20, 2010. I have to admit my personal New Year's resolutions for 2011 are the same as they were in 2010—lose weight; save money; be a better wife, mother, daughter, grandmother, neighbor and friend. I long...
Bowling for Business: Forget the Fine Print
This column first appeared on RIMOFTHEWORLD.net on November 22, 2010 and in the Biz Press on November 24, 2010. When I was in sixth grade, Mr. Khouri called my parents for a conference because, although I was excelling in Honors' English, I was failing math. Since he...
Bowling for Business: Something to Buzz About
This column first appeared on RIMOFTHEWORLD.net on October 12, 2010 and in the Biz Press on October 14, 2010. I'm sick. So I should have spent the weekend in bed. But instead of resting and downing chicken noodle soup, I thought it would be a much better idea to stand...
Bowling for Business: How Not to Suck at Social Media
This column first appeared on RIMOFTHEWORLD.net on September 27, 2010 and in the Biz Press on September 30, 2010. For reasons I will never be able to explain, in seventh grade, I joined the girls' basketball team. I was just 5' 2" and about as athletic as an armchair....
Bowling for Business: Set Yourself Aside
This column first appeared on RIMOFTHEWORLD.net on August 30, 2010 and on the Business Press on September 1, 2010 and the Press Enterprise on September 4, 2010. It was a bonehead move for my counselors at Summer Fun Day Camp to take a van full of impressionable seven...
Bowling for Business: How to Succeed in Business by Really Trying
This column first appeared on RIMOFTHEWORLD.net on September 13, 2010 and in the Biz Press on September 15, 2010. At 18, I didn't understand the subtleties of the musical How to Succeed in Business without Really Trying. So I unsuccessfully lobbied our director to...