Lose the Focus!

If the transmission, A/C, and engine start to fail and the seats are torn and the paint is chipped on your old Ford Focus, would you take it to a mechanic and ask him to spend whatever it takes to give it an overhaul? Or would you consider the value of the car, which Kelly Blue Book says is about $500, and start shopping for another vehicle?

The New Rules for Websites

Over the past several years, Google has switched absolutely everything up. Chances are, you’re busy running your own business and haven’t had time to keep on top of the trends. Fortunately for you, we have.

Bowling for Business: Top 11 Marketing Tips for 2011

When it comes to business, I find it easier to establish innovative objectives. So please allow me a departure from my usual column-format to share what I believe to be the top 11 marketing strategies for the New Year.

Bowling for Business: Info on the Go

This column first appeared on RIMOFTHEWORLD.net on August 16, 2010 and in the Biz Press on August 18, 2010. After borrowing my sister-in-law’s mobile phone in 1988, I was convinced that cell phone technology would never gain much of a following. As attractive and portable as a cinder block, it came with a 42-page instruction…

Bowling for Business: SEO—The Bot Stops Here

This column first appeared on RIMOFTHEWORLD.net on February 15, 2010 When our daughters were young, we made sure our home was childproof. We plugged the outlets with plastic covers, latched cabinets and bundled electrical cords. We placed a menacing plastic gate at the top of the stairs which pinched our fingers when we opened it…

Bowling for Business: The Internet Imperative

This column first appeared on RimoftheWorld.net on August 31, 2009 My first experience as an entrepreneur dates back to 1974, when my best friend, Lori, and I opened a lemonade stand. Typical, I know. But our approach was not. You see; we lived on a pretty quiet street in Englewood, Colorado. After our first two…