This column first appeared on RIMOFTHEWORLD.net on March 29, 2010 and in the Biz Press on April 17, 2010. Several years ago, we stayed at an international hotel chain in Northern California. When we arrived, we were surprised that there were no pillows in our room....
This column first appeared on RIMOFTHEWORLD.net on March 15, 2010 Under-promise and Over-deliver Before the advent of the Internet, cable television or PlayStation, as a five-year-old, I was over the moon with excitement about my kindergarten class’s upcoming field...
This column first appeared on RIMOFTHEWORLD.net on February 21, 2010 I’ve always been rather horrified at the sound of my own voice on tape. It’s not even close to what I hear when I’m talking. I wish it was raspy and sultry, or even just hoarse like actresses Lauren...
This column first appeared on RIMOFTHEWORLD.net on February 15, 2010 When our daughters were young, we made sure our home was childproof. We plugged the outlets with plastic covers, latched cabinets and bundled electrical cords. We placed a menacing plastic gate at...
This column first appeared on RIMOFTHEWORLD.net on January 25, 2010. Social Media—You Know You Need To I made a critical error in judgment last week. Despite reports from the National Weather Service that a nasty storm was on its way, I threw caution to the wind and...
This column first appeared on RIMOFTHEWORLD.net on January 18, 2010. No doubt you’re familiar with the game of telephone, where you whisper something to the first person in a line and then wait to hear how the message gets scrambled on the other end? According to the...
This column appeared on RIMOFTHEWORLD.net on January 10, 2010 and in the Business Press on January 20, 2010. Cleaning House with Pay Per Click On the heels of the holiday season, our house looks a bit like a war-torn country. Half-eaten plates of cookies, broken candy...
This column first appeared on RIMOFTHEWORLD.net on January 2, 2010 and in the Business Press on January 13, 2010. Make Sure You Have the Right Advertising Strategy for 2010 Like most other Americans, on the heels of holiday indulgence, I spend January exploring diet...
This column first appeared on RimoftheWorld.net on December 28, 2009. By Kathy Bowling Several years ago, my daughter, Lauren, and I followed the Food Network Paula Deen’s recipe for Gingerbread Pumpkin Trifle for a holiday get-together. Not only was the delicacy...
This column first appeared on RimoftheWorld.net on December 21, 2009 I don’t know why I even bother writing down my Near Year’s resolutions. Instead, I should just make several copies of the same list, because the items on it never change. Lose weight. Eat healthy....
This column first appeared on RIMOFTHEWORLD.net on December 14, 2009 and in the Business Press on January 7, 2010. Although I’m not an economist, based on the checkout lines this week at Target, I would surmise that consumer confidence is on the rise. My first clue...
This column first appeared on RimoftheWorld.net on December 6, 2009 and in the Business Press on December 16, 2009. Just before Christmas when I was seven years old, my father walked with me to a small curiosity shop/drug store in our town called Rotolo’s. I was eager...