The New Rules for Websites

Over the past several years, Google has switched absolutely everything up. Chances are, you’re busy running your own business and haven’t had time to keep on top of the trends. Fortunately for you, we have.

Bowling for Business: Show and Tell

As we begin marketing in 2011, I contend the most successful advertising and public relations’ campaigns will hearken to this elementary-school standby. After all, it is widely believed the use of pictures along with words increases brain activity and aids learning.

Bowling for Business: The Pay it Forward Proposition

I propose you use whatever line of work you are in to pay it forward in your own little corner of the world. If you take the time to open your eyes, you’ll discover that opportunities abound. And they come at several different price-points.

Bowling for Business: Armchair Figure Skater

This column first appeared on RIMOFTHEWORLD.net on February 8, 2010, in the Biz Press on March 4, 2010 and in the Press Enterprise on March 6, 2010. I’ve never been much of an athlete. In fact, in kindergarten, I had such a difficult time climbing the thick, giant rope that dangled from the ceiling in…

Bowling for Business: Don’t Ignore the Voices in Your Head

This column first appeared on RIMOFTHEWORLD.net on January 25, 2010. Social Media—You Know You Need To I made a critical error in judgment last week. Despite reports from the National Weather Service that a nasty storm was on its way, I threw caution to the wind and headed down from Running Springs to Riverside for…

Bowling for Business: The Trouble with Trifle

This column first appeared on RimoftheWorld.net on December 28, 2009. By Kathy Bowling Several years ago, my daughter, Lauren, and I followed the Food Network Paula Deen’s recipe for Gingerbread Pumpkin Trifle for a holiday get-together. Not only was the delicacy beautiful, but it was well-received by our Christmas guests. So, this year, foolishly, I…

Bowling for Business: Lurk Alive

by Kathy Bowling This column first appeared on RimoftheWorld.net on October 12, 2009. Our house is such a cluttered mess, walking from the living room to the kitchen is like navigating landmines on the Mekong Delta. Between the dog toys, shoes, old homework papers and abandoned board games strewn across the floor, I’m lucky if…