While it is true the economy is basically in the toilet, people have never stopped spending money. They still need shelter, food and entertainment. Engaged couples still marry. Pregnant women still give birth. Employed individuals still take vacations.
Tag: Internet Marketing
Bowling for Business: Show and Tell
As we begin marketing in 2011, I contend the most successful advertising and public relations’ campaigns will hearken to this elementary-school standby. After all, it is widely believed the use of pictures along with words increases brain activity and aids learning.
Bowling for Business: Target Practice
This column first appeared on RimoftheWorld.net on November 2, 2009. I was seven years old when I attended Summer Fun Day Camp. And while I enjoyed field trips like swimming and ice skating, I didn’t much take pleasure in our fishing excursion to Cherry Creek. The counselors taught us how to tie tiny bits of…
Bowling for Business: Click it Good
This column first appeared on RimoftheWorld.net on October 19, 2009 How to use pay per click, banner ads and email marketing to sell widgets Several people have asked me if the ads that appear in orange boxes throughout my weekly ROTW columns have anything to do with my business and/or blogs. The simple answer is,…
Bowling for Business: Website Monkey Business
Had the situation unfolded today, things would have been much different. A Google Search on “Cheap Monkeys for Sale” returns 33 million hits in .26 seconds. If Lori and I had access to the Internet, the two of us might still be sharing custody of a 145-pound chimpanzee.
Bowling for Business: To Push or Pull, That is the Question
Social media is the new vehicle for communicating with any number of people. It’s pull instead of push, which means that content is not just pushed by editors to listeners and readers without an invitation.